My articles, which include ‘5 Secrets of a Go-Getter Girl,’ ‘6 Truths from the Diary of a Good Girl,’ and ‘5 Valuable Gifts of the Millennial Workforce,’ as well as media interviews have a combined global audience viewership of millions and my articles have inspired a reader to shift her thought paradigm aroung putting herself first to serve others, and were shared by UN Women’s HeforShe campaign for gender equality. The most surreal moment thus far was being quoted as a Powerhouse Woman Trailblazer in Levo League’s feature, ‘43 Motivational Quotes from Powerhouse Women’ along with visionary women such as Oprah Winfrey and Hillary Clinton. Most recently, I was interviewed on Sirius XM Radio on ‘A Day in the Life of a Go-Getter Girl,’ broadcasted to an audience of 40 Million in the U.S. and Canada. In September 2015, I will be interviewed on FOX KABB in San Antonio and on FOX Sacramento to share the “Secrets of a Go-Getter” and to discuss my perspective on living with ambition and passion.
When were you “bitten” by the entrepreneurial bug?
The journey of life is incredibly fascinating and at times, completely unpredictable. If you had asked me even five years ago, I would have never thought that one day, I would be calling myself an entrepreneur. With time, however, the emphasis on innovation, far reaching impact, and thrill of creating something out of nothing are what ultimately drew me into this world. Since January, significant amounts of my life have been completely transformed, and with each new transformation, I have envisioned a broader future characterized by immense global impact. I have always viewed entrepreneurship as one of the means to create that impact and am greatly anticipating the future.
What has been the hardest part about starting your own business as a millennial entrepreneur?
As a Professional Speaker, Media Personality, and Huffington Post contributor, my business revolves around.. me. In the beginning, this was an interesting idea to juxtapose. While in the future, I do envision a robust line of products, currently, my brand and services all begin and end with the value that I provide. In order to create a business around an individual, it is extremely critical that we clearly define, iterate, and craft our personal brand.
One of the most challenging portions of my journey thus far has been the ability to correctly, authentically, and strategically brand myself in order to be in the position to receive the opportunities that I am incredibly grateful to be receiving today. Moreover, in my line of work, constant and on trend content generation is key to sustained success, and understanding the nature of the industry as well as the techniques by which to successfully engage global audiences has been an on-going process. In addition, pinpointing the exact value proposition of my business and the estimated ROI to clients is critical to long-term success.
What resources have you found helpful in blazing your own trail?
The most effective resources in enabling me to blaze my own trail have been connections with other successful media industry professionals via social media. I have found that time spent reading into their journeys has proven insightful as I craft my own path in this fairly abstract and highly rewarding space.
The most important resource that each of us has unlimited access to is our own intuition, which I must say, has proven extraordinarily helpful. There have been times that I have taken decisions based entirely on intuition, primarily because I did not have any insider access or behind the scenes 101 knowledge of this industry. Moving forward, I would highly recommend that millennial entrepreneurs continue to rely heavily on their intuition.
In addition, I heavily promoted my brand and value towards the beginning of my journey, and several supporters and mentor figures from within my industry were eager to support and develop me. In fact, two of my key accomplishments this year, signing with a media publicist and speaker representation agency, were in fact made possible by recommendations from two key support figures in my life. The key takeaway from my experiences is to consistently and actively advocate for yourself and your brand, because you truly never do know who is watching out for you!
Who’s your entrepreneurial hero?
The sheer vastness of Mark Zuckerberg’s impact with a historic and game-changing social network such as Facebook is truly mind boggling. He and his company are regularly in a position to impact billions around the world on a daily basis, and that is an extraordinarily rare opportunity. The precision with which he has conceptualized and executed on a clear need for global connection in such a seemingly simple way is incredibly inspirational.
In recent times, Jessica Alba has truly impressed me. As a woman who has completely revitalized her brand, image, and repertoire to belong to a new industry, she has utilized several very strategic moves in order to build her team and culture at The Honest Company, as well as, completely transform her brand in order to succeed in a new space. In fact, she is one of the rare breed of Hollywood personalities who has generated the majority of her fortune via a means that is not Hollywood, which is quite fantastic. Moreover, both Facebook and The Honest Company, have authentic mission statements with the genuine intent of connecting the world and making our daily lives considerably healthier.
What advice do you have for today’s aspiring entrepreneurs?
First off, engage in soul-searching to determine your true purpose as well as the nature and the scale of impact you want to unleash on the world. You can interpret this as finding the ‘problem’ you want to find a solution to, but I am an advocate of thinking bigger than big. Introspect and reflect on your true purpose, and the means by which you can mesh your passion, purpose, energy, and qualities in order to impact the world. When your purpose and mission statements are clear, then think deeply about the strategies to establish your brand or product. I am a major proponent of action vs. inaction, since inaction virtually solves nothing.
Understand that entrepreneurship functions on an expedited timeline, and the fact is that none of us have an unlimited amount of time to create an impact. Ensure that you give yourself appropriate time to complete tasks, but recognize that a sense of urgency is vital to success in this rapidly changing and highly competitive landscape of business-building. In case of doubt, always refer to your unique and differentiated value proposition, because while the market for new offerings, products, or services in any area is fairly saturated, if your value is truly different, you will face markedly decreased resistance or increased receptiveness to your idea.
Last but not least, if a part of your business, whether it is the current array of revenue streams, or client satisfaction, is not successful, then speak to those parts of your business to understand and mitigate the pain points. Entrepreneurship is a constant exercise. You are fortunate to be the boss and CEO, but this means a mammoth amount of responsibility on you to ensure that your business constantly generates value and is a professionally and personally fulfilling endeavor.
How can our readers connect with you?
I would love to hear from you! Let us connect and encourage the next generation of superstar millennial entrepreneurs to take flight with their ideas! The time is NOW!
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