Not all list are created equal – sending product promos to your grandma and old college roomie (maybe) isn’t going to be a profitable as sending it to members of your target market (aka people looking to buy your product).
But we’ll talk more on this later…
Don’t get worried…we’re gonna walk you through building a great e-mail list (psst: it’s not as hard as it sounds!). There are multiple strategies for great list building, so if one doesn’t float your boat or isn’t realistic for your business model, move on.
By now you all know how big a fan I am of “what not to do” lists.
Well, here’s one for list building…
3 Things to NOT Do When List Building:
I know, I know – you weren’t going to spam your entire LinkedIn network (but you’d be surprised how many clients I consult with have done just that…).
5 Things You SHOULD Do When List Building:
Happy List Building!
Learn more email marketing tips and tricks by enrolling in Hannah’s DIY Marketing & PR for Busy Professionals online course. Graduate from this all-inclusive educational experience with a top notch marketing and public relations strategy along with the nitty gritty know how to execute in a way that gets RESULTS. Visit: www.mprcourses.com for more information.
About Hannah Becker:
All Apps Authors Baby Boomers Blogging Books Burnout Business Career Caregiving Coaching College Conferences Consumer Psychology Courses Crowdfunding Culture Customer Service Double Bottom Line Double Bottom-line Education Entrepreneur Facebook Failure Family Female Professionals Feminism Finance Fitness Food Freelance Generational Divide Generations Give Back Graphic Design Health Healthcare Home Office HR Inspiration Job Search Kansas City Leadership Lifestyle LinkedIn Management Marketing Mentor Military Military Spouses Millennial Millennial Month Millennials Millennial Spotlight Mindset #MotivatedGenY MPR Academy Network Nonprofits Passion Perseverance Philantrophy Politics Productivity Public Relations Resources Risk Scholarships Social Entrepreneurship Social Media Startup Start Up Student Loans Success Travel Twitter Chats Veterans Work Life Balance Writing